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Country Visions, Kettle Lakes Cooperatives Looking to Merge
Wisconsin Ag Connection - 04/18/2017

Another pair of agricultural cooperatives are looking to join forces with one another. The boards of directors for the Reedsville-based Country Visions Cooperative and Kettle Lakes Cooperative, headquartered in Random Lake, have announced their intentions to merge their companies together.

The co-ops said in a press release that discussions about a possible collaboration started between the two companies and their agronomy divisions for a joint venture in a new facility. That later developed into merger talks as the possible efficiencies were realized for all divisions within the operations.

Country Visions is a farm supply cooperative operating in eastern Wisconsin and Upper Michigan. They have sales of $158 million from divisions including agronomy, grain, petroleum, propane and retail stores. Country Visions is also a 60-percent owner of CP Feeds which manufactures and sells over $146 million in feed to area farmers.

Kettle Lakes Cooperative is a farm supply business in eastern Wisconsin currently operating just south of Country Visions' trade area. The company has sales of $40 million from divisions including agronomy, grain, feed and retail. Kettle Lakes is also a half-owner of Co-Energy Alliance, which sells petroleum and propane.

Under terms of the merger agreement, members of Kettle Lakes Cooperative will vote on June 30 on whether to move forward with the plan. If approved by the membership, the joint organization will become official on September 1.

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